Head of Sales

Location: Remote (US preferred). San Francisco or Los Angeles is a plus.

Employment Type: Full-time

About the role

We're hiring a Head of Sales to own sales operations and the AE team at Reacher. Reacher is an AI-powered TikTok Shop affiliate platform trusted by 3,000+ brands. This is a senior, hands-on seat: you will set territories, make quota visible, build the processes, and manage the people. We are not looking to promote a junior AE into this role. You will take over the ops, accountability, and reporting work that founders are covering today.

What you'll do

• Manage the AE team, including performance coaching and day-to-day accountability

• Set territories and keep quota, leading metrics, and attainment visible

• Build and run sales processes: pipeline hygiene, forecasting, reporting, and regular ops cadences

• Hold the team to outreach volume, conversion, and quota

• Work with founders so AEs keep selling while you own the operating system around them

• Hire and ramp AEs as we grow across the US, Canada, and other English-speaking markets

What you bring

• Experience as a Head of Sales, VP of Sales, or similar at an early or growth-stage company

• A track record of setting territories, quota tracking, and sales processes

• You've managed AEs and created accountability without needing to close every deal yourself

• Comfort working in a startup and doing the ops work yourself at first

• Clear communication and a bias toward simple systems and visible numbers

Nice to have

• B2B SaaS sales leadership, especially selling to e-commerce brands or agencies

• Familiarity with TikTok Shop, social commerce, or creator marketing

• Experience with CRM and sales ops tooling (HubSpot or similar)