Affiliate and Influencer Program Manager

Ready to build a creator program at scale?

At Hadley Designs, we believe learning should be fun, beautiful, and screen-free. Millions of parents and teachers trust our products to spark curiosity and confidence in children, and we're growing fast through authentic creator partnerships that share that mission.

That's where you come in. We're looking for an Affiliate and Influencer Program Manager who has already built and scaled affiliate programs for e-commerce brands and is ready to do it again with us. You'll design the program, set the economics, build the systems, and turn hundreds of creators and affiliates into a reliable source of sales across TikTok Shop, Amazon, and Shopify. You'll also be the coach our creators rally around, running our creator calls, supporting their success, and keeping the excitement high.

This role is half program builder and half creator coach, and it is not tied to one platform. TikTok Shop carries most of our affiliate sales today, Amazon is growing fast, and Shopify comes next. Affiliate is changing fast, and we want the person who knows what great programs have looked like so far and has a clear view of what the next great one looks like. You'll report to our CEO and have the room to build a multimillion-dollar program across every channel we sell on.

What You'll Own

• Program design. Build one affiliate and creator program across TikTok Shop, Amazon, and Shopify, with each channel's role, economics, and tracking set deliberately, and clear tiers, commissions, and incentives.
• Creator coaching. Coach our creators and oversee their success, run the creator calls, give clear feedback, and keep the community excited and posting.
• Where affiliate goes next. Watch platform changes, new affiliate and creator models, and AI tools, and test them in small bets before they matter.
• Program economics. Own sample spend, commissions, and retainers, and measure what every dollar returns in sales and margin.
• Creator pipeline at scale. Direct a sourcing team to keep a steady flow of creators who fit our ideal creator profile.
• Top affiliates. Recruit, grow, and keep the affiliates and creators who drive the most sales.
• Content that keeps working. Get the best creator content into our paid media so it keeps selling on Amazon and Shopify.
• Systems. Run the program on a clean CRM, documented processes, and AI-powered workflows that don't need daily hand-holding.

How Success Is Measured

• Affiliate-driven sales growing month over month across channels
• Program profitability after samples, commissions, retainers, and product costs
• Growth in sales from our top affiliates
• Creators posting consistently and growing their results under your coaching
• A program that runs on systems, not on one person

Requirements

Who You Are

You are a clear communicator who can build trust fast. You care about excellence, follow through, and data driven decisions. You understand affiliate marketing and know how to motivate creators without hand holding. You thrive on structure, relationships, and momentum.

You have:

• 3+ years of experience in affiliate or influencer marketing for e-commerce brands
• Built and scaled an affiliate or creator program for at least one other e-commerce brand, and you can show the numbers
• Hands-on experience running affiliate on at least two of TikTok Shop, Amazon, and Shopify, and the range to run all three
• A point of view on where affiliate is going next, and one thing you built ahead of the curve
• A strong grasp of program economics, from commission structures to cost per creator to margin
• Experience coaching creators and leading a sourcing team or virtual assistants
• AI capability, a CRM and documented SOPs. You use AI every day to get more done with less, which is a must-have here and a capability rather than any one tool, and you have a clear view of how all three make a program run better now and going

Benefits

Why You'll Love Working Here

At Hadley Designs, your work directly impacts how families experience learning. You'll collaborate with a small, creative team that believes in excellence, trust, and flexibility.

• Remote-first work environment
• Paid time off and holidays
• Access to learning resources and professional development
• Free Hadley Designs products
• Regular interaction with leadership, including the CEO
• Stability from more than a decade as a family-founded, mission-driven brand

Our Hiring Process

Every candidate completes a Culture Index assessment and a case study before interviews.

Apply Today

If you've built an affiliate program before and you're ready to build the next one, we'd love to hear from you. Apply now to join the Hadley Designs team.

P.S. If you don't hear from us within four weeks of your application, please consider that as our decision to move forward with other candidates, but we truly appreciate your interest in Hadley Designs.