Junior Media Buyer

Junior Media Buyer

We’re looking for a Junior Media Buyer to join our team and support the planning, execution, monitoring, and optimization of paid digital advertising campaigns across platforms such as Meta, Google Ads, TikTok, and Snapchat .

If you’re analytical, detail-oriented, eager to learn, and interested in performance marketing , we’d love to hear from you.

Key Responsibilities

• Assist in planning and executing paid media campaigns based on campaign objectives and target audiences.
• Set up, monitor, and optimize campaigns across Meta, Google Ads, TikTok, Snapchat, and other relevant platforms.
• Conduct basic audience and competitor research.
• Assist with targeting, retargeting, lookalike audiences, and campaign segmentation.
• Analyze campaign performance and provide actionable insights.
• Assist with budget allocation and pacing to ensure efficient spending.
• Support A/B testing for creatives, audiences, placements, and ad copy.
• Coordinate with Content, Creative, Account Management, and Performance Marketing teams.
• Ensure proper campaign setup, tracking, and UTM implementation.
• Stay updated on advertising platform changes and digital marketing trends.

Requirements

• 0–2 years of experience in media buying, paid advertising, digital marketing, or a related field.
• Basic knowledge of Meta Ads Manager and Google Ads .
• Familiarity with TikTok Ads and Snapchat Ads is a plus.
• Good understanding of digital marketing KPIs and performance metrics.
• Basic knowledge of Google Analytics / GA4 and conversion tracking.
• Strong analytical and numerical skills.
• High attention to detail and willingness to learn.

Nice to Have

• Meta Blueprint certification.
• Google Ads certification.
• Google Analytics certification.
• Previous experience in a digital marketing agency.
• Experience with lead generation, e-commerce, app-install, or awareness campaigns.
• Knowledge of the Saudi/GCC digital advertising market .
• Experience working with media budgets and campaign performance reports.