Product Manager, Merchant Platform & Commerce

About Bask Health

Bask Health provides a full-service SaaS platform that enables doctors, entrepreneurs, and healthcare businesses to build, manage, and grow direct-to-consumer telehealth businesses.

We're an entrepreneurial, product-focused team that values ownership, speed, and exceptional execution. We work in small teams, tackle complex problems, and expect everyone to take an active role in building and improving our products.

About the Role

We're looking for a Product Manager, Merchant Platform & Commerce to own and improve the tools that help businesses configure, manage, and operate their telehealth storefronts through Bask's platform.

You'll work across the merchant portal, product catalogs, subscriptions, pricing, and merchant configuration across Bask's Sites and Studio applications. These experiences help merchants manage their businesses, configure products and services, and maintain the settings that support their storefront operations.

This is a hands-on technical product management role focused on making complex business workflows intuitive, reliable, and scalable. You'll work closely with engineering, design, and merchant-facing teams to understand how businesses use the platform, identify friction, and deliver improvements that make everyday operations easier.

We're looking for someone who understands how software is built, can work directly with engineers, and takes ownership of product initiatives from discovery through launch and iteration.

What You'll Do

• Own product initiatives across Bask's merchant portal, product catalogs, subscriptions, pricing, and merchant configuration experiences.
• Help define and execute the product roadmap for merchant-facing platform and commerce capabilities.
• Work directly with merchants and customer-facing teams to understand how businesses configure, launch, and manage their storefronts.
• Improve merchant workflows for managing products, pricing, subscriptions, and business settings.
• Develop intuitive experiences for configuring product offerings and managing commerce-related settings.
• Identify friction points, confusing processes, and repetitive tasks that make merchant operations more difficult.
• Partner with engineering and design teams to translate merchant needs into clear product requirements and technical specifications.
• Work with engineers to understand APIs, integrations, data flows, and technical implementation tradeoffs.
• Improve the reliability, usability, and consistency of merchant-facing configuration tools.
• Coordinate with Sites & Studio teams to ensure merchant settings and product configurations are accurately reflected in storefront experiences.
• Collaborate with Intakes & Conversion teams to ensure commerce configurations support the appropriate patient checkout experiences.
• Identify opportunities to simplify merchant onboarding and reduce the time required to configure and launch a business.
• Define and monitor metrics such as merchant activation, configuration completion, feature adoption, workflow errors, and merchant satisfaction.
• Gather merchant feedback, review product analytics, and use findings to prioritize improvements.
• Lead assigned product initiatives through discovery, development, testing, launch, and iteration.
• Take ownership of product outcomes and continuously improve the merchant experience.

Requirements

Requirements

• 2+ years of professional product management experience building and shipping software products.
• At least 1 year of JavaScript/TypeScript experience.
• At least 1 year of professional experience in an engineering role.
• Ability to read and write code, understand technical implementation details, and communicate effectively with engineers.
• Experience working on SaaS products, business management platforms, enterprise applications, or complex web-based software.
• Strong understanding of APIs, integrations, and modern web application development.
• Experience translating user needs and business requirements into clear, actionable product specifications.
• Strong product discovery, prioritization, and execution skills.
• Experience working directly with engineers, designers, and cross-functional stakeholders.
• Ability to use customer feedback, product analytics, and performance metrics to make informed decisions.
• Excellent written and verbal communication skills.
• Ability to manage competing priorities, work independently, and deliver high-quality products in a fast-moving environment.

Nice to Have

• Experience with merchant-facing SaaS platforms, e-commerce software, or business management tools.
• Familiarity with product catalogs, pricing configuration, subscriptions, or commerce workflows.
• Experience with Shopify, BigCommerce, or similar commerce platforms.
• Experience building configurable SaaS products that support multiple merchants or businesses.
• Familiarity with subscription management, recurring billing, or payment integrations.
• Experience improving merchant onboarding, activation, or self-service configuration.
• Understanding of multi-tenant SaaS architecture, permissions, or account-level settings.
• Experience with direct-to-consumer businesses, online storefronts, or merchant operations.
• Experience with telehealth, digital health, or healthcare technology platforms.