Marketing Specialist - Europe

About the Role

Addepto, part of the KMS Technology group, is growing its presence across Europe — and we're looking for a Marketing Specialist to help lead that growth. You'll join our Inbound Marketing team in Poland, which owns inbound marketing for KMS Technology globally, and take ownership of building our visibility and demand generation across European markets.

This is a hands-on, high-impact role at an exciting moment: Addepto is in the process of integrating with KMS Technology, and you'll have the opportunity to help shape how the combined organization shows up in Europe from the ground up. You'll work closely with colleagues in the US and Vietnam — the US team in particular brings deep expertise in event strategy and campaign execution, giving you a real opportunity to learn from experienced practitioners while building out the European playbook.

Why join us?

• Be part of a pivotal moment as Addepto integrates with KMS Technology and strengthen its European presence
• Work directly with and learn from a highly experienced events and campaigns team in the US
• Real ownership: you'll help define what "marketing in Europe" looks like for the combined company, not just execute an existing playbook
• Collaborative, international team spanning Poland, the US, Vietnam and Mexico.

Your main responsibilities:

Event coordination (Europe) You'll plan and coordinate Addepto/KMS's presence at industry events, conferences, and meetups across Europe — from initial selection and logistics through on-site execution and post-event follow-up. You'll work with the US events team to adapt proven formats to European markets and audiences.

Campaign building (Europe) You'll design and run marketing campaigns tailored to European audiences and markets, aligning with global campaign strategy while adapting messaging, channels, and timing to local context. You'll partner with the US campaigns team to bring established best practices to Europe and iterate on what works locally.

Inbound support, with a focus on AI search You'll support the broader inbound marketing team's efforts across the funnel, with particular focus on optimizing our visibility in AI-driven search and discovery (AI Overviews, LLM-based assistants, generative search engines). This includes helping evolve our content and technical approach to stay ahead as search behavior shifts.

Cross-team & cross-region collaboration You'll be a core member of the Poland-based inbound marketing team, which is responsible for KMS Technology's global inbound marketing, while collaborating daily with teammates in the US and Vietnam. You'll also play an active role in the Addepto–KMS integration, helping align marketing efforts, tools, and messaging across the newly combined organization.