Paid Search Specialist

Virtual Staff 365 · Philippines (Remote) · posted Sep 14, 2026

Full-time

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The full posting

Our client is a full-service digital marketing agency delivering high-performance digital experiences across strategy, creative, performance, CRM, and web. They partner with a wide range of businesses to drive scalable growth through data-driven digital solutions. They are now seeking to hire a Paid Search Specialist to drive performance across a client portfolio through strategic planning, execution, and data analysis.

This role plays a key part in improving campaign returns, conducting tests, and managing client accounts within agreed objectives and spend limits. Job Responsibilities Campaign Planning & Execution Build, manage, and optimise Google Ads campaigns across a client portfolio within approved budgets Develop campaign plans and strategy recommendations aligned with client goals Contribute to multi-channel planning and performance strategy Testing & Optimisation Conduct A/B tests for ad copy and targeting to improve overall results Measure testing outcomes and implement agreed performance enhancements Monitor spend and budget pacing while recommending adjustments for approval Analytics & Conversion Tracking Analyse Google Ads and GA4 data to interpret outcomes and identify growth opportunities Install and test approved conversion codes and tracking pixels via designated tag management processes Prepare monthly performance reports with actionable optimisation recommendations Client & Process Management Provide routine performance updates and collaborate with internal teams and clients Monitor paid advertising developments and contribute best practices and process improvements At least 3 years of hands-on experience building, managing, and optimising Google Ads or paid search campaigns Background in an agency or in-house marketing environment managing campaign delivery Strong practical experience with Google Ads and GA4 Hands-on experience with conversion tracking setup and budget pacing management Strong analytical capabilities with experience in A/B testing and commercial analysis Nice-to-Have Skills Practical experience working with tag management platforms Exposure to multi-channel marketing campaigns Experience delivering performance presentations to stakeholders Permanent work-from-home set-up Dayshift (Australian Eastern Standard Time business hours) Full-time job HMO (STAFF only) Annual leave 13-month pay With Government mandated benefits

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