Senior Brand / Visual Designer (m/f/d)
Appsfactory · Berlin, Germany · posted Dec 17, 2025
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The full posting
This is Edenspiekermann
We are Edenspiekermann - an independent design consultancy with 40+ years of experience helping world-leading organizations invent, build, and evolve their products. Our Product Strategy practice works directly with product teams at the intersection of market insight, design excellence, and AI-driven development.
Our interaction designers work in agile and interdisciplinary teams on websites and platforms for major brands as well as for startups. Our teams combine conceptual thinking, a sophisticated understanding of design and a deep knowledge of web and app development to develop a digital product or service with a user-centric approach. In doing so, we advise and coach our clients' teams to provide the best customer experience for their customers.
Description
You are a confident visual designer, creative storyteller and cultural thinker. You drive the creative output of brand-focused projects and work closely with teams and clients to develop strong brand narratives, identities and experiences. Brands today function less as static identities and more as operating systems: adaptive, scalable, and increasingly dynamic across digital products and services. Your role is to help define, design and implement such systems – ensuring they perform reliably across channels, platforms, and use cases.
Your tasks
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Lead the creative development of brand identities, from strategic foundations to visual execution
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Develop brand narratives and creative routes, translating strategy into expressive and scalable visual systems
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Guide and mentor designers, ensuring high craft quality and conceptual clarity
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Work with global brands, publishing houses and public institutions (e.g. healthcare, cities, universities) on complex branding challenges
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Translate brand strategies into digital products and cohesive brand experiences across touchpoints
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Collaborate closely with strategy, product and technology teams to ensure consistency and impact
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Present ideas clearly and confidently to clients, enabling alignment and decision-making
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Prepare remote and on-side workshops and are willing to facilitate them together with our Design Directors
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Contribute to and evolve design systems that function as operational brand platforms, not static guidelines
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Take ownership of projects with a hands-on mentality, from concept to delivery
Your profile
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6+ years of experience in brand and visual design, ideally within a design agency environment
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Strong portfolio demonstrating brand thinking, visual excellence, and conceptual depth
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Proven ability to connect strategy, storytelling and design execution
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Deep understanding of visual identity systems, typography, layout and color across digital and physical applications – including designing with and for AI-driven systems
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Strong knowledge of design systems and digital products, how brands scale across platforms
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Experience leading creative workstreams and mentoring designers
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Ability to apply methodical brand development frameworks and navigate different project phases with clarity and rigor
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A visionary mindset – you embrace the culture and actively challenge and elevate the work
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Hands-on, pragmatic approach paired with a positive, business-oriented mindset
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Thanks to your communication skills you contribute to our trust- and respectful feedback mentality
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Excellent communication skills in English (German is a plus)
Big plus
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You are already a professional in leveraging AI-assisted tools, automated workflows and emerging software to enhance creative exploration, efficiency and quality
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Experience in overarching motion design principles that translate brand values into movement and make them scalable for all touchpoints
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Strong understanding of current accessibility standards and their impact on brand and design systems
We offer
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A central role in a dynamic, independent design consultancy with an international portfolio spanning enterprise product design, city identity, design systems, and regulated industries
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Direct access to partners and senior leadership – flat hierarchies, real autonomy, and room to shape how we do product strategy
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A dedicated team of high-profile designers and strategists driven by a no-ego, high-craft culture
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Personal responsibility, space for your own ideas, and the opportunity to grow with the company and the practice
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30 days paid vacation, hybrid work, and a dog-friendly Berlin office
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Work-life balance support including a potential four-day week if needed
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Benefits including Urban Sports Club, food club, and ESPI cuisine
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Regular team gatherings and in-house coaching and mentoring
We are pleased to meet you!
We value diversity and therefore welcome all applications – regardless of gender, nationality, ethnic and social origin, religion/beliefs, disability, age, and sexual orientation and identity.
If you are interested, please provide us with the following documents and information:
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Current CV
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Portfolio
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Earliest possible start date
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Salary expectations
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Certificates / diploma
One more thing, never fear to apply initiative. We understand: a lack of confidence can sometimes keep us from applying for a job. But guess what?! There is no such thing as the perfect applicant. That's why we encourage you to apply to us.
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